爱华网在接下来的一周，大部分人都会为心爱的人购买礼物。然而有时候，购买礼物会是一个自欺欺人的行为。
Research has shown that givers tend to value the gifts they buy considerably more than recipients. Gifts are valued roughly 10 to 33 percent less by recipients than what givers paid for them, Joel Waldfogel noted in Scroogenomics: Why You Shouldn't Buy Presents for the Holidays, his 2009 book on gift-giving.
The discrepancy seems to come from a simple misplaced belief that thoughtful presents are the best presents. They are not. In fact, they might just be the worst presents. The more thought you put into a present, the more likely you are to stray from buying what the person you're buying the present for actually wants.
KEYWORDS:
considerably 相当多地
roughly 大致，粗略地
discrepancy 差别
misplaced 不合时宜的
stray from偏离
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