系列专题:2008中国营销
1. There are always 100 different reasons not to do a deal. Most acquisition fail. Big acquisitions, in particular, usually don’t work out. But acting in the fact of skepticism is part of eBay’s DNA.
不做一件事,总有100个理由。大多数收购都是失败的,特别是大型收购。但在别人都怀疑的情况下行动,是eBay基因的一部分。
——eBay首席执行官梅格8226;惠特曼谈公司斥资26亿美元收购Skype。
2. I have to make sure that we got rid of the saboteurs, built a strong cadre of disciples, and moved all the fence sitters to the positive side.
我必须确保铲除蓄意破坏者,建立强大的追随队伍,并且争取所有的骑墙派。
——宝洁公司CEO雷富礼谈如何面对内部的批评,他把公司员工分为三派。